Crisis of Meaning
What's at Risk of Being Lost
This house responds to something few name but many feel: The silent erosion of culture. The disappearance of nuance. The vanishing of presence, beauty, and inherited codes of refinement.
What is being lost cannot be replaced by capital, content, or code.
This brief "Cultural Intelligence Brief: The Preservation of Luxury’s Soul" is an artefact of cultural intelligence— a distilled document outlining the quiet forces unraveling the soul of luxury and the scaffolding of refinement, elegance and legacy. Culture is being narrowed by AI, the fading of ritual, beauty, and stewardship of intangibles.
For those who wish to understand why this house exists and the urgency needed for preservation of intangibles.